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Home Staging: The Why

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Home Staging: The Why

The real estate market is competitive for both buyers and sellers. In many markets there are only a limited number of buyers for the qualities your home has, so you have to be able to separate your property from the rest. There is a way to do this – home staging. Home staging has become increasingly popular in recent years. For those who aren’t familiar, essentially, a staging professional orders all your old, dingy, and out-of-style furniture out and brings in stylish furniture, accents, etc. that compliment your home.

More Money

According to a survey by Coldwell banker, a leading real residential real estate seller, disclosed that staged homes sell for an average of 6% higher. For your reference on a $500,000 home that’s an extra $30,000 in your pocket—I’ll take that!

Sell Faster

Selling a home is typically a bittersweet and horribly stressful process so there is no need to extend it longer. The National Association of Realtors discovered the longer a home is on the market the more the price declines. Also, Coldwell Banker estimated a 50% faster sale when a home is staged by a staging professional.

Better Pictures

We live in the age of the internet – 90% of buyers research a home online first. Obviously, a stylish décor will help your home stand out from the rest.

Be Proactive

According to the NAR, homes that went on the market staged spent and average of 42 days on the market. Homes that decided to stage once on the market took and average of 196 days. The average ROI on a home staging is between 8-10% – a good investment!


In real estate markets, like Boston, Brookline, Braintree, Wellesley, Hingham, and many more in Massachusetts to get top dollar and sell in a timely fashion your best chance is hire a professional stager who get the most out of your before it hits the market.

If you’re considering selling your home in the Greater Boston Area be sure to check out Laura Graziano Staging & Interiors. Laura is a 5-star professional who does high quality staging and consistently helps homes sell for above asking price.

If you’re using a home staging professional in Boston and need temporary storage call OnDemand Storage. We provide pickup, secure storage, and return all while allowing you to control your storage unit from your phone. When you get your new home, we’ll deliver your stuff there!


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